SEO SPECIALIST /Executive/ GFI Blockchain

📌 FULL TIME IN HO CHI MINH CITY

Job Description

  • Test, collect, and analyze data as well as results, identify trends and detailed information to achieve maximum ROI in paid search campaigns.
  • Optimize the website and landing pages of the campaign according to SEM.
  • Search, expand, and optimize keywords.
  • Research and implement SEM optimization proposals.
  • Research and analyze advertising links from competing competitors.
  • Develop and implement link-building strategies.
  • Collaborate with the Marketing Project, Content & Production department to ensure the implementation of best SEO practices.
  • Run SEO to identify technical issues, research and ideate keywords, develop metadata, on-page modifications, and website development based on performance and client objectives.
  • Monitor, report, and analyze the website as well as PPC initiatives and campaigns.
  • Manage campaign costs, maintain budgets, estimate monthly expenses, and adjust discrepancies.
  • Propose changes to website structure, content, links, and other elements to improve SEO rankings for target keywords.

**Detailed information will be discussed during the interview.

Requirements

  • Experience in SEO, SEM, and managing PPC campaigns on Google.
  • Strong understanding of marketing, conversion, and online customer acquisition.
  • Deep expertise with web analytics tools (e.g., Google Analytics, Ahrefs, Google Data Studio, Semrush, BrightEdge, Google Search Console).
  • Experience with A/B testing or other types of testing.
  • Knowledge of HTML, CSS, JavaScript, and web development.
  • Familiarity with ranking factors and search engine algorithms.
  • Up-to-date with the latest trends and best practices in SEO and SEM.
  • Knowledge and passion for the blockchain field.
  • Project management, organizational, and meticulous skills.

Benefits

  • Get to collaborate and work with top experts in investment and blockchain technology.
  • In addition to salary, you will receive bonuses as stipulated, and you will be allocated investments along with GFI Ventures in projects from seed and private rounds.
  • Regularly participate in internal training sessions on market trends and technology analysis.
  • Stay updated with insider information about the market and projects.
  • Dynamic work environment with flexible working hours.
  • Opportunities to advance to high-level management positions and oversee projects within GFI ecosystem.
  • Participate in team trips, team-building activities, and the Year-End Party.

Application form

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